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Martin Mimmack,
Founder |
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| Business Plan Training |
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Business Plan Primer
Business Plan for:
Your Business Name Here
____________________________
License #/Member #
____________________________ Founder/Owner/President/
TABLE OF CONTENTS
General............................................................................................................................ 2
Section Profiles................................................................................................................ 2
1. Executive
Summary See Pages 6-7 of MCBP Appendix.................................................... 2
2. Business
Description See Pages 8-9 of MCBP Appendix................................................. 2
3. Managers
& Employees See Pages 10 of MCBP Appendix.............................................. 2
4. Operations
And Locations See Page 11 of MCBP Appendix............................................ 2
5. Marketing
See Pages 12-15 of MCBP Appendix............................................................ 2
6. Loan
Request See Page 18 of MCBP Appendix............................................................. 2
7. Financials
See Pages 19-27, 31 of MCBP Appendix...................................................... 2
8. Operations
Manual.................................................................................................... 2
Business Basics............................................................................................................... 3
Operational Business
Forms.............................................................................................. 3
Marketing Tools............................................................................................................... 3
Finance Tools................................................................................................................... 3
Home Essentials................................................................................................................ 4
Travel Tools..................................................................................................................... 4
Planners........................................................................................................................... 4
MCBP APPENDIX.................................................................................................................. 5
Business Plan Primer
General
A business plan is a professional
document. It is a written description of your operations with sections such as
your business history, training, expertise, location, operations, accounting
statements and market analysis, among others.
Details that up to now have been in your
head are put in writing so that you and other business professionals can use
the information to make loans, establish partnerships and generate sales. A
good business plan is a comprehensive document that demonstrates extensive
knowledge of all aspects of your business operations, has a polished look and
provides forecast of future operations.
Section Profiles
1. Executive
Summary See Pages 6-7 of MCBP Appendix
A
1-2 page professional business style cover letter presenting your most exciting
accomplishments and experiences combined with a showing of technical knowledge.
You need to be flashy and captivating while not sounding pompous and conceited.
2. Business
Description See Pages 8-9 of MCBP Appendix
Complete
details and all basic information to get a clear picture of what you do, where,
when and how. See the attachment for required information.
3. Managers
& Employees See Pages 10 of MCBP Appendix
This
section lists all positions and needs in order for your business to function in
an organizational chart. 1-page write-up on what each position entails.
4. Operations
And Locations See Page 11 of MCBP Appendix
Here
you will describe the specific way you run your business including
vendors/suppliers, processes, special techniques and business forms you use to
run your operations.
5. Marketing
See Pages 12-15 of MCBP Appendix
A
specific marketing plan including various media and methods is highlighted in
this section. Customer profile, distribution, price, general market analysis,
competition, unique positioning/niche, target populations, advertising,
promotions and public relations are subsections.
6. Loan
Request See Page 18 of MCBP Appendix
Amount,
justification, collateral are just a few things you will need to include.
Important to be specific about how you will use the funds and plans for
repayment.
7. Financials
See Pages 19-27, 31 of MCBP Appendix
Profit
and Loss Statements (3 years), Balance Sheets, Cash Flow Analysis and Cost of
Production, etc. as needed.
8. Operations
Manual
A-Z of your business including all of the above plus job descriptions, performance appraisals, management objectives and detailed descriptions of how everything is done from pre-order to post sale follow-up.
Step By Step Business Plan Writing
Using the Business
Plan Primer compiled by DisabilityEnterprises.com
A) Either:
1. Get all information together then write, or;
2. Just Start and get all information as you go
B) Then, using the
business plan primer as a guide, either:
1. Get binder paper and start writing each section in
rough draft version, or;
2. Open Business Plan Template in MS Word and fill in the
all of the blanks
C) Include as much detailed
information as possible.
D) Dont Leave anything out
unless there is a really good reason
E) Work little-by-little, and
check all facts.
F) Remain realistic,
practical and understandable
G) Make financial statements
in that look good (e.g. excel)
H) Present final version in
professional portfolio folder
I)
Click Here to download a copy of the Business Plan Template
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